Cookie Policy

Last Updated: March 20, 2025

1. Introduction

This Cookie Policy explains how Florence Wine Tours (“we”, “our”, or “us”) uses cookies and similar technologies on our website www.florencewinetours.com (the “Site”). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

By using our Site, you consent to the use of cookies and similar technologies in accordance with this Cookie Policy. If you do not agree to our use of cookies, you should set your browser settings accordingly or not use our Site.

2. What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to the website owners. Cookies allow the website to recognize your device and remember if you've been to the website before.

Cookies are not harmful and do not contain any personal information about you such as your name, address, or payment details. They cannot access, read, or modify any other data on your computer.

3. Types of Cookies We Use

We use the following types of cookies on our Site:

3.1 Essential Cookies

These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and account access. You cannot opt out of these cookies.

3.2 Analytical/Performance Cookies

These cookies allow us to recognize and count the number of visitors and see how visitors move around our Site. This helps us improve how our Site works, for example, by ensuring that users can find what they are looking for easily.

3.3 Functionality Cookies

These cookies are used to recognize you when you return to our Site. This enables us to personalize our content for you, greet you by name, and remember your preferences (for example, your choice of language or region).

3.4 Targeting/Advertising Cookies

These cookies record your visit to our Site, the pages you have visited, and the links you have followed. We use this information to make our Site and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

4. Third-Party Cookies

In addition to our own cookies, we may also use various third-party cookies to report usage statistics of the Site and deliver advertisements on and through the Site. These third parties may include:

• Google Analytics
• Facebook
• Instagram
• Twitter
• TripAdvisor
• Payment processors

5. Managing Cookies

Most web browsers allow you to manage your cookie preferences. You can set your browser to refuse cookies or delete certain cookies. Generally, you can also set it to notify you when a cookie is being placed on your device.

Managing cookies and similar technologies for online advertising:

• You can opt out of seeing online interest-based ads from participating companies through the Digital Advertising Alliance, the Interactive Digital Advertising Alliance, or Appchoices (apps only).
• Opting out does not mean you will not see advertising - it means you won't see personalized advertising from the companies that participate in the opt-out programs.
• Also, if you delete cookies on your device after you opted out, you will need to opt-out again.

To manage your cookie settings in your browser:

• Chrome: Settings > Privacy and security > Cookies and other site data
• Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Cookies and website data
• Edge: Settings > Site permissions > Cookies and site data

6. Consequences of Disabling Cookies

If you disable or refuse cookies, please note that some parts of our Site may become inaccessible or not function properly. For example, you may not be able to log into your account or complete a booking without accepting cookies.

7. Other Tracking Technologies

In addition to cookies, we may use other similar technologies on our website, such as:

• Web Beacons: Also known as “clear gifs” or “pixel tags,” these are tiny graphics with a unique identifier, similar in function to cookies, used to track online movements of users or to access cookies.
• Local Storage Objects: Various browsers offer their own local storage objects that can be used much like cookies.
• Local Shared Objects: Also known as “Flash cookies,” these are used to collect and store information about your use of our services, fraud prevention, and other site operations.

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. Any changes will become effective when we post the revised Cookie Policy on our Site. We encourage you to review this policy periodically to stay informed about our use of cookies.

9. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

• By email: contact@florencewinetours.com
• By phone: (+39)0553897295
• By mail: Vino Tasting Globle S.r.l, Via Del Gomitolo dell'Oro 11R, 50123 Firenze, Italy

10. More Information

For more information about how we process your personal data, please review our Privacy Policy.